Three distinct things: an assistant that works your leads over text and email until they're ready to talk, a coach that scores every recorded call, and a second pair of ears on live calls that surfaces the objection handling while it still matters.
Switch it on and it reaches out, follows up, answers questions, and hands the hot ones back to you. Every lead, every day, no dropped follow-up.
When a prospect responds, the AI answers in context — reading the same thread your reps see, in your voice, handling the question or the objection.
On SMS campaigns, the cold touches that go out before anyone replies are written by the AI at setup and approved by you, word for word — a campaign can't go live until every one has your sign-off.
It stops on an opt-out, on a reply, when the window closes, or when it's reached its touch limit. Once a real conversation starts, the limits lift — a live back-and-forth is never throttled.
Once someone signals they're ready, it can offer real open times from your calendar and write the appointment straight onto it — no link, no back-and-forth.
This is the most important thing on this page, and most vendors wouldn't put it in writing.
Ask a language model to “move the conversation forward” with a prospect who has never replied. There is nothing to respond to, so the model fills the silence — sometimes by inventing the prospect's half of the conversation and texting it to them.
We know this because it happened to us. No filter fixes it reliably. The only fix is not generating.
The AI's creativity happens once, at setup, where you read every proactive message and approve it. Those approved messages are what go out to someone who hasn't replied yet.
The moment a prospect actually says something, there's real context to work with — and the AI writes freely from there. If a message is somehow missing, it sends nothing rather than improvise.
Reject a message and tell it why. Edit one before it sends. Those corrections get distilled into standing instructions that shape every message your team sends afterward.
Your recent edits and rejections are summarized into a working set of preferences and applied to future drafts. Fix something once; it stays fixed.
Drafts get scanned for the tells — em dashes, “delve,” “seamless,” assistant-speak. Anything implying the sender is a bot is blocked outright, not softened.
Approve every message, approve the first few per prospect and then let it run, or let it send on its own. Your call, per campaign.
The call ends, gets transcribed with both sides separated, and comes back scored. No one has to sit through it.
Pace, Calm, Empathy, Closing, and an Overall — so a rep can see the shape of a call at a glance and a manager can spot a pattern across a week.
The objections they hit, the buying signals they may have walked past, the risk factors, what the customer was actually trying to do, and a concrete next step.
Specific improvement notes tied to what happened on that call — the difference between “you scored 6 on closing” and knowing what to do differently.
Coaching after the call is a lesson. Coaching during the call is a save.
Live audio from the call is transcribed as it happens, both halves of the conversation, and appears on screen while the rep talks.
Objection handling, the next step, a closing technique, a product point. Short and specific enough to use mid-sentence — and it stays quiet when there's nothing worth saying.
A live sentiment meter, a talk-ratio bar, and a trend line across the call — so a rep can see it turning, or see that they're doing all the talking, before they feel it.
Rate a suggestion up or down and future suggestions shift toward what that rep actually uses. This one's personal to each rep, not shared across the team.
Live coaching runs on an audio path deliberately isolated from the dialer’s answering-machine detection, and every step is fire-and-forget. If the coaching fails, it fails silently and the call goes on. Coaching is never allowed to become a reason a call drops.
It writes in your voice and it's built not to sound like software — that's the point of the guardrails. It won't claim to be a specific human being, but it also won't announce that it's an AI unless you tell it to. Where you are and what you sell may carry disclosure obligations, so that's worth a look at your own rules before you switch it on.
Anthropic's Claude, throughout. Faster models handle message drafting and classification; stronger ones handle call analysis and live coaching, where the reasoning matters more than the milliseconds.
Only when you tell it to. You can set a campaign so that any reply exits to a rep, mute the AI on any individual thread with one click, or have it stand down automatically once someone becomes a customer. What it won't do is decide on its own that it's out of its depth — a human stays in charge of that call.
The transcript streams continuously, but suggestions are deliberately rate-limited — roughly one every fifteen seconds at most, and only when there's something worth saying. The model returns nothing at all when the call doesn't need help. A coach talking in your ear nonstop is worse than no coach.
Live coaching shows a talk-ratio meter during the call, so a rep can see in the moment that they're running the conversation. It isn't one of the five post-call scores — the scorecard covers pace, calm, empathy, closing, and overall, plus objections, buying signals, risk factors, customer intent, and next steps.
For post-call scorecards, yes — there has to be a recording to analyze, and recording is off until an admin enables it. Live coaching works on the live audio stream.
Start free today — bring your contacts, fire up the dialer, and let the AI coach do the rest.